Playmaker coaching and consulting logo


I’m Jennifer Hensley, CLU, ChFC, the proud founding Playmaker of Playmaker Coaching & Consulting. Having harbored a lifelong dream of performing on Broadway, I’ve discovered that my love for captivating audiences has taken on a new form: speaking to groups and educating.

While my childhood aspiration of performing on stage may have shifted, the passion to engage, inspire, and share knowledge remains just as vibrant. Today, I channel that energy into speaking engagements and leading workshops for various offices and firms. It brings me immense joy to connect with audiences, deliver impactful content, and empower others through education. If you’re interested in having me speak at your office or firm, don’t hesitate to reach out!

I also invite you to join me in my webinar series and subscribe to my YouTube channel. By doing so, you’ll gain access to regular weekly content that I share, providing valuable insights and guidance. It’s a great way to stay connected and keep learning from one another.

Featured speaker at numerous Northwestern Mutual Company Meetings, The Power of Purpose Conference, Idea Collective Small Business Community, WWBIC, and more.

Owner Jennifer Hensley standing in conference room


Elite Achievement Podcast Logo
Unlock Authentic Prospecting with Jennifer Hensley: Expert Tips for Growth
Model FA Podcast logo
The MVP Guide to Branding for Financial Advisors with Jennifer Hensley
Activity Coaching Conversations Podcast Logo

Marketing Strategies for New FR’s


RIFF Podcast Logo

Creating Your Value Proposition with Playmaker Jennifer Hensley

Think and Grow Podcast
Unlocking Your Playmaker Strategy with Jennifer Hensley


Partner with a Playmaker.

Man looking over a wall. Text says it doesn't matter how many resources you have, if you don't know how to use them, it will never be enough.


Now, instead of dreading prospecting or feeling like marketing is overwhelming, inconsistent, or unintentional, business owners have:

Owner Jennifer with her husband and daughter at Christmas time.
I believe that you deserve to attract more ideal clients and that it doesn’t have to be so difficult In my journey, I have found that my greatest teammates are my husband, Keith, and my daughter, Samantha. They always encourage me to stay true to my own game and maintain an offensive mindset. Living with intention is a value I hold close to my heart. This year, my chosen word is “Light.” It serves as a reminder to bring a sense of ease, brightness, and simplicity to everything I do. And that includes making client acquisition a lighter and more enjoyable experience for you. Together, we can explore strategies and approaches that make the process of attracting new clients feel effortless and uplifting. Let’s work towards achieving your goals while embracing a sense of lightness and joy along the way.

Chartered Life Underwriter (CLU)
Certified Financial Consultant (ChFC)
Master Certified Greider Breakthrough Business Coach
Certified Trainer
Certified Group Fitness Instructor
The University of Missouri, Bachelor of Science, Marketing

Sea Captain Coaching – Executive Coach 
The American College – Member
Women in Insurance & Financial Services (WIFS) – Member
Strategic Alliance – Member
The Idea Collective Small Business Incubator – Member
Girl Scout – Volunteer
St. Leonard Catholic Church – Pastoral Council & Marketing Committee Member
Alpha Kappa Psi Foundation – Volunteer
University of Missouri  Mentor